Company History
Since its inception in 1984, New Age Media Systems’ goals have been to provide the leading software tools and top-notch support for clients utilizing syndicated or proprietary data who are involved in media planning, research, sales and marketing of all media.
1985
The first dot-com domain name is registered on March 15, years before the World Wide Web would mark the formal beginning of Internet history.
NAMSI’s founding partners pioneered the advent of electronic publishing with Xpedite!, the first software package to offer each SMRB printed data volume on a single 5¼” floppy disk via a proprietary compression/retrieval technique.
NAMSI was the first company to develop and market the only PC-based crosstabulation system for syndicated survey data in the media/advertising industry.
1990
Tim Berners-Lee, a researcher at CERN, the high-energy physics laboratory in Geneva, develops HyperText Markup Language (HTML), giving rise to the World Wide Web.
New Age was the first to offer the industry unlimited ‘high speed’ (9600 baud) access to survey data for a fixed price. Keep in mind our competitors were only running at 2400 baud.
1993
The Pentium microprocessor advances the use of graphics and music on PCs.
1996
Sergey Brin and Larry Page develop the Google search engine at Stanford University.
Our software was totally re-written and was accessible via the Internet or direct dial phone line. Even then we were platform-independent (PC/Mac/Unix) and could run under the two current browsers (Netscape or Internet Explorer). Minimal user maintenance was achieved by storing user information, runs, e-codebooks, and program files on our servers and not on local PC/MAC or network, which is what our competitors were doing. We hear some still are doing this today. This architecture allowed for file (session) sharing, virtual user team creation and telecommuting. New Age’s client support personnel could share a user’s file and give advice when questions or problems arose.
1999
The term Wi-Fi becomes part of the computing language and users begin connecting to the Internet without wires.
NAMSI released EzCIRC, a magazine circulation support tool used to generate customized geographical reports based on Audit Bureau of Circulations (ABC) data.
Live backup server, enabling 24/7 access to EzTAB.
2001
Apple unveils the Mac OS X operating system, which provides protected memory architecture and pre-emptive multi-tasking, among other benefits. Microsoft rolls out Windows XP, which has a significantly redesigned GUI.
Trend/Cross Reference Reports.
2003
The first 64-bit processor, AMD's Athlon 64, becomes available to the consumer market.
Excel/Power Point Custom Reports.
2004
Mozilla's Firefox challenges Microsoft's Internet Explorer, the dominant Web browser. Facebook launches.
2005
YouTube, a video sharing service, is founded. Google acquires Android, a Linux-based mobile phone operating system.
EzTAB accepts connection on HTTP/Port 80.
2006
Apple introduces the MacBook Pro, its first Intel-based, dual-core mobile computer, as well as an Intel-based iMac. Nintendo's Wii game console hits the market.
Concurrent EzTAB Sessions, enabling access to multiple surveys.
2007
The iPhone brings many computer functions to the smartphone.
Custom PDF Reports including Client's Company Logo.
2009
Microsoft launches Windows 7.
Import Survey Data in Triple-S XML Standard Format.
2010
Apple unveils the iPad, changing the way consumers view media and jump starting the dormant tablet computer segment.
Automatic Error Detection Routines, to proactively detect problems.
2011
Google releases the Chromebook, a laptop that runs the Google Chrome OS.
EzACCESS Web Base Software, empowering marketing and sales teams.
2012
Facebook gains 1 billion users on October 4.
2015
Apple releases the Apple Watch. Microsoft releases Windows 10.
EzTAB users still enjoy much of the original forethought put into the system’s basic architecture. All EzTAB reports (cross-tab, rank, duplication, reach and frequency, optimization and cume, etc.) are generated from one screen, seamlessly, with a click of a button all via your Internet connections. We have over 50 Top Tier Clients.